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WHAT IS SEARCH ENGINE MARKETING (SEM)?

It is online promotions through the use of pay-per-click campaigns, banner ads, ad displays, online directory listings, social networks, and special landing pages. SEM is primarily the use of third party marketing campaigns e.g. Pay-Per-Click (PPC) program via Google Adwords, BingAds and even Facebook, that we create and activate to work concurrently or simultaneously together to produce a common or specific marketing results. There are plenty of websites that provide PPC programs targeting their customer base but Google and Bing/Yahoo are the only ones we setup, create and activate. All other PPC accounts are optional and outside our SEM service. A well structured PPC account can provide your online business the right kind of business exposure targeting your specific audience or geographical area. With PPC accounts, we can even specify gender and income preference as well as geographical locations. In some instances, if your business qualifies, we can determine the business name, address, telephone and website based on their IP. With a PPC account, we can bid on specific keywords and phrases to ensure that we are ranked on those keywords or phrases. The higher the bid, the higher our ranking. The higher our budget the more traffic we get, thus, a higher number in sales - if the offer is right.


What is a Pay-Per-Click (PPC) Campaign?

Pay-Per-Clicks (PPC), in simplicity, is where we buy and bid on related and relevant keywords from search engines like Google, Yahoo and Bing (MSN, etc.). Our bid and daily budget determines the number of relevant traffic we are to receive. A PPC campaign guarantees to us that we are driving the perfect kind of traffic to your website thus enabling us to determine the marketability and effectiveness of the promotional offer and website landing page. The higher your bid on a keyword or keyword phrases, the higher your search result ranking thus providing a higher rate of return in your investment.

This is how it works: When a visitor visits the aforementioned search engine, they type in the SEARCH box a keyword or phrase that we are bidding on. They click SEARCH and our ad title, description and link are displayed on search results. The user reads our title and description and clicks on the link - they land on our landing page, read our offer and hopefully contacts you for more information or purchases the product or service immediately online.


Why SEM and PPC?

To put it in simple terms, if you rely solely on SEO to drive traffic to your website, most likely your website performance will not be as consistent over time - it will most likely be sporadic without any kind of reliable pattern. This is because search engines are trying to be fair by rotating its top websites (like yours) to be on top of the search results. With PPC due to SEM, your website traffic will be a lot more consistent and provide you more control over how much business you can derived from your marketing campaign. The reason being is because your website ad will consistently be displayed - and with PPC generating more activies - your organic ad will also start ranking higher and more often.

SEM BENEFITS

CONTROL AD RANKING

Rank high today - then choose to not rank at all tomorrow. Adjust your ranking according to the work volume that you can handle. If you want a lot of work and/or sales - then turn it all the way up to MAXIMUM and get ready to work.

CONTROL AD CONTENT

We can control what keyword your prospective customer use on search to find our ad. We can then choose which ad content they see and which web page they land. If they chose the right keyword, select the right kind of ad, then they should respond well to our preset landing page offer. If not, we tweak it until it does.

ACCESS TARGET AUDIENCE

If your target audience are Female, age 60, retired with a modest income, then we can make sure that your ad only displays to computer owners that fits that profile. If you choose that they need to live only in western United States, done.

GEOGRAPHICAL MARKET

Select geographical areas throughout the world of where you want your ad to display. If you have one location and only serve the local community, this feature is most advantageous because you can choose to have your ad display only within 2-3 miles from your place of business. That can be done.

DESKTOP, SMARTPHONE SEARCH

Control where your website ad gets displayed - on desktop search or on smartphone search or both. Some older websites might choose only to have their ads display on desktop search due to their website not displaying properly on smartphones.

DOMINATE AND SATURATE

There are small pockets of small towns and counties throughout the United States that no one competes. Take advantage of this by dominating and saturating the search results for that area for several weeks. You might just make a lasting impression.

Search Engine Marketing Results

Red Arrow Indicates Our Client's Listing on Search Results
The red arrow indicates how many times one of our client was listed on the first page of search engine results. This is the result of our combined effort on SEO, SEM and Multi-Site Marketing work, methods and strategies. This is WebsiteCenter.com's proprietary methods and techniques. We are confident that we can get the same results similar to one of our clients illustrated here.

Paid Listings

SEM: Utilize PPC marketing tools and campaigns.

Local Listings

SEM/SEO: Free Local Map and Directory Listings

Organic Listings

SEO: Get top rank on organic ranking on your primary services.

Multiple Listings

Multi-Site: Dominate search results with multi-site solutions.

Image Listing

SEO: Learn how to make use of your original photos to drive more traffic.

Multiple Locations

SEM: Utilize all of your business locations to dominate map listing.

Shopping

OPTIONAL: Get your OEM products on Google Store and get more traffic.

Free Consultation

Schedule an appointment to review your traffic report, brainstorm and implement the next move.

PRICING

Our monthly pricing schedule is based on your PPC's combined total monthly budget between Google Adwords, Google AdExpress, BingAds and Facebook, whichever is applicable. The higher the budget, the higher the responsibilities. A one-time set-fee of $995.00 USD is required. Your select monthly marketing budget determines our marketing fee.
$995 - ONE-TIME SETUP FEE plus (+) Your Total Monthly Budget Fee:

MONTHLY BUDGET - MONTHLY FEE
$1500 - $200
$3000 - $450
$5000 - $750
$10000 - $1500
$20000 - $3500
$50000 - $7500


SELECT YOUR PPC TOTAL COMBINED MONTHLY BUDGET HERE:



STEP BY STEP TO ONLINE MARKETING: STEP 1 - SEO

The first step in online marketing is SEO. Everything begins and ends at your website making the process of SEO even more critical from the very start. Let me give you a quick metaphor - a website without SEO is a like a horse and carriage on the side of the freeway compared to a website with SEO is a like a nice luxury sedan cruising on the fast lane. Once you launch your website online, search engine will immediately tag, track and establish your ranking profile. If you're website is light on information and verification, it will not take it seriously and it won't pay attention to you for a long time - you did not make a good impression. This is why we highly encourage customers to have a full SEO work done especially on newly launched website in order to establish a much better and more trustworthy ranking profile among search engines. Our SEO process will make sure of this by reviewing your current server traffic report, analytic reports, webmaster tool accounts, verification and authentication codes and status, search engine account status, online reputation and branding - everything that will give us clues on all possible areas of improvements.

We will provide your office with printouts of each confirmation received from the authentication, verification, validation and registration process and approval, for your file, review and reference. All accounts created will always be under your name, email, phone and address, wherever applicable. All logins will be provided and you will be able to change its passwords for additional security. Training is included and provided on all control panels and additional hours can be purchased for additional training, if necessary.

Once all is said and one, all you have to do to maintain search engine ranking is by keeping the website fresh with new and unique content on a regular basis. Stay abreast of new and curren online trends and improvise. Post an announcement, local and industry news, report, advise, just write all about anything and everything and post it on your website. If you do, the search engines will have no choice but to promote your website. That's it! Keep the website activities high and business will naturally flow.

SEO is just the first step. To take full advantage of the Internet's search engine traffic, you need to purchase and implement Step 2 - SEM and Step 3 - Email marketing campaign.

STEP ONE - START WITH SEO
Purchase SEO. The Search Engine Optimization (SEO) process will optimize each web page throughout your site to be search engine friendly by making sure its HTML codes are in compliance with W3C Internet standards and search engine optimization guidelines resulting better website performance proving maximum results. Please note that SEO is limited only to HTML and Wordpress websites. Websites in other format, please contact us for consultation. With existing websites, meaning websites that we did not build, we can only enhance its HTML codes, we will not rewrite or redesign the web page. That falls under website design service.
STEP TWO - CONDUCT SEM
Purchase SEM. We will conduct a full and aggressive Search Engine Marketing (SEM) Pay-Per-Click (PPC) campaign, build a trackable landing page, implement its tracking and monitoring features, then analyze how to convert its traffic to actual sales and inquiries. We can conduct an SEM without conducting an SEO. Please note however, that websites without SEO tend to pay higher pay-per-click cost due to lower page quality score. There are no restrictions on website format when it comes to SEM. Again, however, your PPC cost will vary depending on your website format.
STEP THREE - CONDUCT SMM
Purchase SMM. Social Media Marketing (SMM) will pull traffic from various social network organizations like Facebook, Instagram, Twitter and YouTube, just to name a few, to make our Facebook posts as a catalyst for user-generated-content thus creating more earned media that will help drive even more traffic to our special landing pages - with a promo to add-to-cart or to fill-out the online form. Social media is the most powerful marketing tool on the planet today! Tomorrow might be different so we need to take advantage of this now. Purchase this service to expand your company reach beyond search engines.
STEP FOUR - EMAIL MARKETING CAMPAIGN
Purchase EMC. Our Email Marketing Campaign (EMC) will revive your current and past customers to life. Email marketing will keep your business name fresh on their mind thus generating more referrals. Email marketing is the fastest way to generate sales in the least amount of time. We simply email blast a promotion to your current customer base and watch the online sales come in. Please contact us for details on how to gather your email list for email marketing purposes - 1-702-784-0017.
RESTRICTIONS AND REQUIREMENTS
SEO are applicable ONLY on HTML and Wordpress Websites. In order for us to conduct SEO on your website, it will need to be in HTML format. We would not rewrite nor redesign the web page in order to meet current W3C Standards or search engine guidelines. That would require a total redesign and reformatting of your website which is at additional costs.

Email marketing lists can only be derived from past or current customer base or from online inquiries. Email list could include information from business cards, promotional materials and/or past email communications.

WEBSITE MARKETING BUNDLE

Get all four (4) marketing services (SEO, SEM, SMM and EMC) for one discounted price of $3580.00 USD (saved $1000.00) - $950 per month. Full service Search Engine Optimization, Search Engine Marketing, Social Media Marketing and Email Marketing Campaign (EMC) setup and orientation. Each marketing service will work seamlessly with one another like a lead-generator machine. We apply the industry's best practices for optimum results. This service is all the marketing help you need.

BUNDLED PRICE: $3580.00 (1-TIME)


Business Transparency

Any and all accounts that we create will be on your behalf - which means that nothing is under our name. All accounts created will be under your name AND email account. All username and passwords will be provided to you upon creation of each account. You will be able to change these logins and passwords anytime as you see fit. This is how we define our business transparency.


Why Choose WebsiteCenter.com?

We’re Experts

We're SEO and SEM experts with extensive experience in IT technology and business in general. Our team's combined experience and expertise makes us highly qualified to provide the service your company will need on a long term basis. Utilize our expertise to your business advantage. Use our SEO and SEM Services.

We’re Punctual

At WebsiteCenter.com, you don't get just one webmaster, you get the entire team. If you call for an update, your assigned webmaster will spring into action immediately and get the work done fast. If he or she happens to be out on vacation or ill, one of our other webmaster or developer will take over and complete the work.

We're Creative

Have you heard of two heads are better than one? We can look at your project from the outside looking in. Review your business model and your competition from every angle and investigate all possible areas of opportunities until we come up with a creative approach that is sure to bring attention to your business offer.

Keeping it Simple

I've heard it a billion times and more that simple is always best. We agree. We can design the simplest of websites to the most complicated database driven web application - it all depends on the type of business you're in. Whatever you want, we got you covered. It's that simple.

We’re Dedicated

We take great care in everything we do which is why everything we do is for a reason, to benefit you, our client. We do not oversell for profit. Our recommendations honest and dedicated to the best of your interest. We promise to speak the truth, the whole truth and nothing but the truth.

We're Friendly

We have an open door policy. No appointment necessary, however preferred. Once you're a client, you're family. Friends for life. We do not hold you hostage, like other website design companies. We set you free.

Contact

Call Us
+1 702-784-0017

Video Conference Available
Address
2685 S. Rainbow Blvd., Suite 206
Las Vegas, NV 89146
Via Email